LAC Playbook

Opening Scripts

Setting tone, qualifying caller type, and creating immediate engagement.

The Opening Sequence

Every call follows a similar pattern in the first 30 seconds:

  1. Identify yourself - Clear, professional
  2. Qualify caller type - Self vs. loved one
  3. Open engagement - Let them tell their story

Step 1: Identification

Jake Smith style:
"Recovery. This is Jake."

Professional without barriers; lets caller drive conversation

Tyler Glass style:
"Tennessee detox center. This is Tyler."

Clear facility ID + direct engagement path

When to use facility name: If caller seems uncertain about where they called, use the facility name for clarity.

Step 2: Qualify Caller Type

This is CRITICAL. Ask before problem discovery:

"Are you calling for yourself or someone else?"

Used successfully with both self-callers (7 times) and loved-ones (5+ times) in our data. Immediately routes to appropriate questioning strategy.

Step 3: Open Engagement

Reserve this for AFTER you've confirmed caller type:

"What's going on with you?"

Frequency: 8-9 uses; consistently high impact

Why it works: Completely open-ended, empathetic, generates full story

Variations by Caller Type

Self-Caller Loved-One
Can use slightly more casual opener ("How's it going?") Stick with professional facility ID
Self-qualifiers will answer "what's going on" directly May need more scaffolding before open question
Peer language acceptable ("man," "dude") More formal tone initially, warm up with empathy

Complete Opening Example

Self-Caller

Agent: "Recovery. This is Jake."

Caller: "Hi, um, I'm looking for help..."

Agent: "Are you calling for yourself or someone else?"

Caller: "For myself."

Agent: "Okay. What's going on with you?"

Loved-One

Agent: "Tennessee detox center. This is Tyler."

Caller: "Hi, I'm calling about my son..."

Agent: "Okay, so you're calling for someone else. What's going on with him exactly?"

Don't skip the qualifier. The conversation goes very differently for self-callers vs. loved ones. Know who you're talking to before diving in.