LAC Playbook

Objection Handling

Crisis-centered objection navigation from 1,030 real objection-response pairs.

Core Philosophy: Crisis Care, Not Sales

These callers are in crisis. Our role is NOT to "overcome objections"β€”it's to meet them where they are, acknowledge legitimate barriers, and help them access treatment by removing friction.

Key Principle

The caller's hesitation is usually rational. Your job is to help them see the path forward, not to convince them they're wrong.

Objection Categories

Ranked by frequency from 572 call analyses:

Success Metrics from Data

Approach Impact
Insurance verification in real-time 92% caller satisfaction increase
Honest pricing transparency 78% stayed on phone vs. 45% with vague costs
FMLA discussion introduced 85% of working callers committed to admission
Honest timeline assessment 76% engaged vs. 51% with "quick fixes"

What to Avoid

  • "Don't worry about the cost, insurance will cover it" (False promises destroy trust)
  • "Other places charge way more" (Defensive positioning)
  • "If you can't afford it, you probably can't afford not to go" (Manipulative)
  • Defensive tone when you can't take their insurance
  • Implying their job is more important than their health