THH Playbook

Tyler Glass

271 calls analyzed. Known for professional expertise and honest positioning.

271
Calls Analyzed

Signature Style

Tyler's approach is characterized by clinical authority and transparent honesty. He positions himself as an expert guide.

Opening

"Tennessee detox center. This is Tyler."

Clear facility identification. Professional from the start.

Clinical Authority

"I understand you want to do this in 3 days. Honestly, no reputable facility will sign off on a 3-day medical detox from opioids. Your third day is actually your worst day."

Tyler educates rather than argues. His clinical knowledge builds trust.

Transparent Pricing

"Without insurance, it's $2,000 per day with a minimum seven-day stay. So you're looking at $14,000 baseline."

Direct about costs. No hiding, no hedging. This builds trust especially with callers who've been misled before.

Key Strengths

  • Clinical Knowledge: Uses medical expertise to educate and guide
  • Honest Positioning: When he can't help, he refers warmly
  • Transparent Pricing: Builds trust through directness
  • Professional Warmth: Authoritative but not cold

Signature Talk Tracks

When You Can't Help

"Yeah, we don't take [Insurance] directly, but that's actually good news because I work with several facilities that do. Let me get you connected with someone who can help immediately."

Timeline Honesty

"Most detox protocols are 7-14 days minimum. But we do have optionsβ€”could a 7-day program work?"

Reframing Sacrifice

"Two weeks away is tough. But you can't do your job well if you're not sober. Two weeks away beats losing everything."

When to Use Tyler's Style

Best For Why It Works
Loved ones Professional authority reassures
Skeptical callers Honesty disarms distrust
Price-sensitive Transparent pricing builds trust
Unrealistic expectations Clinical education reframes
Key Learning: Tyler's power is in honesty. When he can't help, he says soβ€”and that makes callers trust him more when he can help.

Clinical Authority Scripts

Tyler uses clinical education to build trust and reset unrealistic expectations. Here are his most effective scripts:

The 3-Day Detox Impossibility

Caller: "Can I do a 3-day detox? I want to get it done quick."

Tyler: "So the idea that first of all, no reputable medical provider is gonna sign off on a three day detox. So I just wanna say that, you know, if you call any facility, they will tell you the same thing, unless they're just trying to grab your insurance money and get you in the door. So I'd be doing you a disservice if I said anything else."

Why it works: Positions Tyler as honest broker who won't just tell them what they want to hear. Creates trust through refusing easy sale. Warns about bad actors in industry.

The "Worst Day" Education

"I understand you want to do this in 3 days. Honestly, no reputable facility will sign off on a 3-day medical detox from opioids. Your third day is actually your worst day."

Impact: Clinical knowledge builds trust. Tyler doesn't argue - he educates. The specific detail ("third day is your worst day") demonstrates expertise.

The GABA Receptor Explanation

Context: Explaining why alcohol withdrawal is medically dangerous

"With alcohol, your brain has adjusted to having the substance. When you remove it suddenly, your GABA receptors - they control relaxation - they can't compensate. That's why alcohol withdrawal can actually kill you. It's not just uncomfortable, it's medically dangerous."

Why it works: Scientific explanation elevates conversation from sales pitch to medical consultation. Caller feels they're getting expert guidance, not being sold to.

The "Thinking Problem" Reframe

"The thing about addiction is it's not really a drinking problem or a drug problem. It's a thinking problem. The substance is just a symptom. That's why detox alone doesn't work - you have to address the underlying thinking patterns."

Impact: Reframes addiction in psychological terms. Builds case for longer treatment. Shows depth of understanding beyond surface-level help.

The Detox-Only Pushback

Caller's wife wants detox only, thinks she can handle the rest.

"Four days is not enough time to figure all that out. You know? And it being in just a medical detox, she's not gonna get individual therapy, and she's not gonna get the one on one attention that she needs for this to be sustainable and for this to stick."

Result: Caller agreed: "Oh, yeah. I'm right there with you. I don't have to be convinced."

The Progressive Disease Script

"Yeah. Well, it's definitely a progressive thing, man. Sounds like you're aware of that. No. I live that, as well."

Technique: Combines clinical language ("progressive") with personal disclosure. Creates both authority and connection.

The Binge Drinking Education

Caller: "Well, it's not that I drink too often. I just take it too far every time that I do."

Tyler: "Well, that's yeah. That's right. So, like, maybe it's episodic. Maybe you're like a binge drinker like I was. But the thing about me was when I put a drink in my body, I really didn't wanna stop doing it until, like, I passed out or, you know, some other kind of thing forced me to stop."

Why it works: Uses clinical term ("episodic") while immediately relating personal experience. Normalizes pattern without minimizing it.

Tyler's Clinical Reframes

Caller Misconception Tyler's Clinical Reframe
"I can detox in 3 days" "Your third day is actually your worst day"
"I just need detox" "Detox alone doesn't address the thinking patterns"
"I don't drink that often" "Maybe it's episodic. Binge drinking is still dangerous"
"I can quit on my own" "Alcohol withdrawal can actually kill you"
"A week should be enough" "One week is not enough for sustainability"

The Expert Positioning Pattern

Tyler's clinical authority follows a consistent pattern:

1. Acknowledge Their Desire

"I understand you want to do this in 3 days..."

2. Provide Clinical Reality

"...no reputable medical provider is gonna sign off on that."

3. Warn About Bad Actors

"Unless they're just trying to grab your insurance money."

4. Position as Honest Broker

"I'd be doing you a disservice if I said anything else."

When to Use Tyler's Style: Clinical authority works best with callers who have unrealistic expectations, have been to treatment before without success, or are skeptical of the process. It's less effective with callers in crisis who need immediate emotional support.