THH Playbook

AI-Generated Suggestions

These recommendations were generated by AI analysis of call data. Review with management before implementing.

Call Control & Rapport Building

Methods for maintaining call control through validation and empathy while effectively gathering information from callers in crisis.

AI Insight

Initial Call Control Method

Gap: Gap 1

High Priority Easy
📊 Current State

Script prescribes "Let them talk, be an effective listener" but provides no training on how to regain control after caller info-dumps their entire story.

⚠️ Problem

Callers often launch into 10-15 minute narratives before Opener can ask a single qualifying question. New Openers either interrupt (damaging rapport) or get steamrolled (losing data collection). No guidance on when to interrupt kindly vs. when to let the story develop.

✅ Recommendation

Create a "Call Control Through Validation" playbook that teaches: Phase 1 (0-60 sec): Active listening + verbal validation. Phase 2 (60-120 sec): Empathetic interrupt bridge ("I totally get this, and to help you best I need to gather some info..."). Phase 3: Data collection with emotional framing.

📈 Expected Impact

Callers in crisis are dysregulated. They need to feel heard first; then they'll accept structure. Real call data shows Tyler Glass frequently says 'I got you. I understand that totally' BEFORE redirecting - this maintains rapport while taking control.

AI Insight

The Three-Phase Listen-Validate-Redirect Framework

Gap: Gap 4

High Priority Medium Effort
📊 Current State

Script says "Let them talk, be an effective listener" but doesn't teach HOW to balance listening with directing the conversation.

⚠️ Problem

New Openers interrupt too early (feel rude) or let caller ramble (lose control). No guidance on transitions between listening and directing. Callers feel heard vs. rushed - difficult balance without training.

✅ Recommendation

Train this framework explicitly: Phase 1: Active Listening (0-60 seconds) - Let caller talk, use verbal affirming. Phase 2: Empathetic Redirect (60-90 seconds) - Validate what you heard, transition bridge. Phase 3: Information Gathering (90+ seconds) - Ask questions with framing.

📈 Expected Impact

This framework teaches the PRINCIPLES behind call control, not just tactics. Helps Openers understand the psychology of gaining cooperation from dysregulated callers.

Example Transition:

Caller: "I've been drinking for 20 years and it's destroying my family..." [Continues for 2 minutes]

Agent: "Okay, I really appreciate you sharing that. I can tell this is serious and you're ready to do something about it. To make sure we get you to the right level of care, I need to grab a few basics. That cool?"

AI Insight

De-Escalation Techniques for Hostile Callers

Gap: De-escalation

Medium Priority Medium Effort
📊 Current State

Script has no guidance for angry or hostile callers. Openers don't know whether to match energy, get quiet, agree, or use other techniques.

⚠️ Problem

Callers sometimes call while already agitated/hostile. Risk of call termination due to poor de-escalation. Top performers (Tyler, Jake) quickly diagnose and adapt; lower performers struggle.

✅ Recommendation

Add De-Escalation Toolkit with three response patterns: (1) Angry at previous facility/treatment, (2) Angry at life/situation, (3) Hostile to the agent. Key principle: Don't argue, don't get defensive, don't match the hostile energy. Stay steady.

📈 Expected Impact

When caller said 'I don't wanna go to f***ing programs,' Jake responded 'Yeah. You a sports fan, man?' - Simple redirect that changed the energy. Caller calmed down and engagement continued.

AI Insight

Call Got Out of Control - Recovery Moves

Gap: Recovery

Medium Priority Easy
📊 Current State

No guidance for when Opener realizes they're losing the call or have lost track of qualification status.

⚠️ Problem

Sometimes call goes off-track and Opener feels lost. No framework for recognizing it and getting back on track. Risk of weak handoff to Closer or call loss.

✅ Recommendation

Add Recovery Framework: If you've lost track → "Hey, I want to make sure I didn't miss anything important. Real quick - are you calling for yourself or someone else?" [Restart from a known point]. If caller talking 10+ minutes with no data → "I'm getting a good picture. Can I recap and grab the logistics?"

📈 Expected Impact

Mistakes happen. This framework lets Openers recover gracefully without starting over or losing credibility with the caller.

AI Insight

Stalling Caller Technique

Gap: Stalling

Medium Priority Easy
📊 Current State

No guidance for callers who won't answer questions or keep deflecting with "I need to think about it" or "Can you call me back later."

⚠️ Problem

Some callers stall and current script doesn't have persistence techniques. Openers either get stuck or lose the call entirely.

✅ Recommendation

Create Stalling Response Framework: Tier 1 - Gentle Urgency: "Have you found that waiting makes it easier or harder to follow through?" Tier 2 - Consequence Framing: "If nothing changes in the next 3 days, where will [hot button] be?" Tier 3 - Social Proof: "Most people in your situation tell me they're glad they didn't wait."

📈 Expected Impact

When agents accepted vague commitment, no-show rate likely 60%+. When agents deployed consequence framing (court date, overdose risk), immediate commitment 70%+.

Key Insight:

Don't let caller go without at least qualifying what the real objection is. That info is gold for the Closer if they call back.

Implementation Priority

Start with the Three-Phase Framework as it provides the foundational principle for all other call control techniques. Then add specific tools (de-escalation, recovery, stalling) as agents master the basic framework.

High Priority Medium Effort